Porsche Pricing in USA

[paulstevens]

Guys,

We have just got back from a month holiday in the USA (I know, it's a dirty job but someone had to do it!) and whilst we were there, we looked into an OPC on Hilton Head Island South Carolina. I asked to how much a well spec'd C2S would cost, he did the math and came up with $83k USD. With the dollar at $1.99 to the £1 that works out around £42k GBP!!! I could actually spec' a new Turbo Cab for the money I paid for my nearly new second hand 997 C2. I do not understand where the added costs come from, I mean they have to import the car into the USA over 5000miles and yet it is better than 1/2 price?! []

 

[snarf]

And they get a four year warranty. Price of course is driven by what the market will pay - and as you have discovered need bear no relation to cost.

Edited to correct length of warranty.

 

[Geoff_Fields]

That is a very old bone of contention. You forgot to mention that they also include a 4 year warranty!
Because of similar complaints from Canada, Porsche have reduced their prices for them as well.

 

[Rotorhead]

The current exchange rate does distort the figures, although Porsche will have probably 'hedged' against this.

To Americans Porsches probably still look v.expensive.

Also, isn't the extended warranty provided by PNA?

 

[jonathanw]

European cars in general would just not sell in the USA if they were priced as in Europe. Audis are "cheap" the new S5 starts at $50,000 and I paid something like £41K for a loaded A5 3.0 diesel in the UK. The European cars are marked at "realistic" US prices. I have toyed with the idea of buying a left hooker US TT and bringing it home. Great for holidays in France etc but not so practical in Blighty.

 

[yan]

Don't know the figures but the market is much larger in the U.S. hence you might expect lower prices but agree the exchange rate at the moment makes it look unreal. Porsche must consider that this is the optimal price to shift x more 911s in the U.S. versus in Europe essentially. The figures are corroborated I expect by waiting lists at the factory.

Have just returned from California myself and didn't see more Porsche per square mile sort of thing. In fact I generally saw more old Porsche than 997. Maybe people will start moving to the US to benefit from these prices...

 

[pvernham]

I did the same thing in the summer in Las Vegas. Not only are the prices much cheaper, I was offered an almost immediate build slot for any model 997, including a turbo.

We are just taken for a ride in the UK. The sooner the 997 gets more competition from the likes of the R8, GTR, etc. the sooner Porsche will have to do something to respond. Even some marginal improvement in the customer experience would be welcome.